The idea we formulated was to pronounce the witchiness of the clothing brand by having somewhat baroque, somewhat sacrilegious imagery surrounding the models. My vision was for the lookbook to be high impact and very editorial--my biggest issue with boutique look-books is that, at times, they lack visual impact and at some point don’t have defining characteristics that set them apart from other look-books. By doing large, high impact designs that complement the models and their poses, we created a distinct body of work.
Photography: Velvet Cartel | Styling: Golden Bones | Photo editing, Art Direction and Illustrations: Alisa Longoria